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• Australia’s attempt to protect teens blurs the line between social media and entertainment
• China might nix Trump’s TikTok deal. If it does, other platforms will be ready.

  The Chinese Communist Party is showing some resistance to President Trump's plan to broker a deal to save TikTok's U.S. operations.

  
• Despite YouTube’s investment in Shorts, viewers are gravitating toward long-form video

  Research from Digital i found that YouTube's long-form videos are generating more watch time at the expense of the platform's Shorts.

  
• February is a big month for influencer sports: Creators are balling out with NBA and NFL stars

  The rosters for the 2025 NBA All-Star Celebrity Game will include Kai Cenat, Druski, and assistant coach Khaby Lame.

  
• Snapchat’s growing creator community was one of its biggest assets during Q4 2024
• YouTube revenue shines as Alphabet earnings falter amid DeepSeek’s Big Tech upheaval
• Creators are ruling Super Bowl advertising. Doritos brought back a classic contest to get in on the fun.
• “Influencers will pay” at the third edition of the Creator Clash
• Top 100 Most Subscribed U.S. YouTube Channels • January 2025
• Top 5 Branded Videos of the Week: Balls, bees, Marques Brownlee
• Top 50 Most Viewed U.S. YouTube Channels • Week Of 02/02/2025
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 02/02/2025