News

• The TikTok ban got delayed again, but Trump says the deal to create new, U.S.-owned app is done
• Charli and Dixie D’Amelio are playing dress up with their childhood toys in Roblox

  Charli and Dixie D'Amelio have expanded their Squeaky & Roy brand (and their partnership with Invisible Universe) through a new Roblox game.

  
• Let’s make a deal: YouTube caters to brands and podcasters by making its ads more flexible

  At its annual Made On YouTube presentation, representatives for Google's video site unveiled new products for advertisers and podcasters.

  
• Top 5 Branded Videos of the Week: Money money money

  Chocolate milk and sour candy aren't the only new things on the Feastables menu. In our first video of the week, MrBeast talks about how he came up with the idea for his brand's new limited-edition hazelnut cups. Our second video of the week is an even bigger score for Jimmy Beast: a creator-stacked NFL partnership to promote YouTube's exclusive Chiefs-Chargers game. Interestingly, both these videos were posted on his secondary channel, MrBeast 2, which has nearly 400 million fewer subscribers than his main channel...Yet they're still in first and second place. 

  
• Nepal’s Discord election shows that platform bans won’t deter Gen Z politicos
• Top 50 Most Subscribed YouTube Channels Worldwide • Week Of 09/14/2025
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 09/14/2025
• Have you heard? MrBeast has lobbyists, Joely Live signs with WME, and “the great lock-in” arrives
• Reality stars are becoming influencers, so Tinder is turning influencers into reality stars
• BuzzFeed’s flagship YouTube channel is back with a “bold new programming slate”
• For teenage viewers, YouTube Shorts ads drive more purchases than TikTok ads
• AI is trained on YouTube videos. Now we can see which ones have been used.