Homepage Feature

• Hot Ones brings back Holiday Extravaganza fundraiser with its first-ever three-time guest
• Creators, AI, and Shorts: YouTube breaks down 2023 ad trends

  YouTube broke down some of the biggest advertising trends of 2023, including creator-inspired, multiformat, and AI-driven content.

  
• Crayola, TheSoul bring holiday decor to YouTube Kids with playlist of “magical winter moments”

  TheSoul Publishing's 5-Minute Crafts brand has launched a four-video holiday decor playlist on YouTube Kids alongside Crayola.

  
• The first VTuber Awards achieved a peak viewership above 38,000 on host Filian’s stream

  The first VTuber Awards drew more than 38,000 peak viewers, with Filian hosting and Ironmouse taking the top prize.

  
• TikTok defied a ban attempt in Montana. Can it challenge social media age limits in Utah?
• Facebook courts creators with performance-based payouts for its ad formats
• YouTube’s first video recently received a MrBeast-style thumbnail update
• Creators on the Rise: Wootak Kim’s art in a glass
• An ad agency ran a standalone campaign on YouTube Shorts. The results compared favorably to TikTok.
• Patrick Mahomes is the new face of Prime
• On the Podcast: A guiding light for creators
• YouTube is still teens’ top social media site–and that popularity translates to sales