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• Top 50 Most Viewed U.S. YouTube Channels • Week Of 04/07/2024
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 04/07/2024

  BorisKateFamily is the latest mom-and-pop channel making a run up the Global Top 50 by combining Russian roots with global appeal.

  
• Cannes Lions ad festival, Viral Nation introduce Creator Pass for influencer attendees

  The Cannes Lions advertising tentpole has teamed with Viral Nation to introduce a Creator Pass filled with influencer marketing events.

  
• Night acquires The Roost, the podcast network formerly affiliated with Rooster Teeth

  The Roost, the podcast network formerly affiliated with Rooster Teeth, has been acquired by Night, the talent firm that reps MrBeast.

  
• Dude Perfect lands nine-figure private equity deal to fund its next phase of growth
• Top 5 Branded Videos of the Week: Whiskey with Mister Rogers on a desert island
• Shroud, CohhCarnage, Techniq, and more will stream the entire first ep of Amazon’s ‘Fallout’ TV series on Twitch
• Instagram made $32.4 billion in ad revenue in 2021. That’s more than YouTube.
• Instagram’s Reels Play bonuses are long gone. Here’s how it’s handling creator monetization now.
• TikTok says it generated $14.7 billion for small businesses in 2023. Will lawmakers care?
• Streamer summit1g offers custom PC parts through Starforge Systems’ ‘Summit Line’
• Facebook merges Reels, long-form videos, and live content with new video player