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• Top 5 Branded Videos of the Week: A genre grab bag
• Ibai’s fourth influencer boxing event set a new Twitch record with 3.85 million concurrent viewers

  La Velada del Año IV, an influencer boxing event headlined by Spanish streamer Ibai Llanos, set a new record for concurrent Twitch viewers.

  
• MrBeast crosses 300 million YouTube subscribers. He gets 50 of the top creators in the world to compete for $1 million to (kinda) celebrate.

  MrBeast celebrated 300 million subscribers by releasing a massive collab video that features 50 of the world's most popular creators.

  
• Creators made $741 million on Roblox last year. New analytics tools will push that number even higher.

  Roblox has added new analytics and tracking tools to help the creators and brands that are building experiences on its platform.

  
• Nickelodeon taps Aquarium Info to build Bikini Bottom replica for Kids’ Choice Awards
• Alex Cooper heads to Peacock, where her Gen Z fanbase will “watch us watch the Olympics”
• LoreFi brings a “unique Theorist twist” to the lo-fi beats genre
• Streamer iShowSpeed has “signed” a contract with prestigious Italian soccer club A.C. Milan
• An Illinois law requires parents to give 15% of earnings to children who star in their videos
• Millionaires: Hannah Stocking is ready to “ramp it up” on OnlyFans
• TikTok star Boman Martinez-Reid has landed a self-referential TV show in his native Canada
• Want Burt Reynolds to read you a story? ElevenLabs adds AI versions of Hollywood legends.