Featured

• Want AI to help you generate ideas? YouTube invites creators to Brainstorm with Gemini.
• ByteDance is getting into AI text-to-video. Can it avoid the issues that have plagued OpenAI?

  ByteDance has added to the generative AI race by rivaling OpenAI's Sora with a text-to-video program called Jimeng AI.

  
• Indian creators are dominating YouTube Shorts to the tune of 1 trillion views

  Led by channels like Anaya Kandhal and KL BRO Biju Rithvik, YouTube Shorts content has reached one trillion views in India.

  
• Views, views, views: Instagram standardizes its metrics to promote a multiformat approach

  Adam Mosseri helped Instagram roll out a change to its metrics that will make "views" the standard unit of measurement across formats.

  
• A year ago, Kai Cenat’s live event caused chaos. With a “huge festival,” he’ll turn over a new leaf.
• Twitch drops the beat to turn up the volume on its music business
• Creators are ready for some football, and a firm backed by the Dallas Cowboys is leading the way
• Will 2024 be remembered as the influencer election?
• YouTube doesn’t want to interrupt your live stream, but also wants creators to make money
• Top 5 Branded Videos of the Week: This time, Kendrick Lamar and Drake both finished second
• Top 5 Branded Videos of the Week: Coffeezilla lawsuit, demonic asylums, and the last great Trump/Biden debate (kinda)
• Top 5 Branded Videos of the Week: 50 YouTubers, a million dollars, and one MrBeast sponsorship