Featured

• Brazil’s favorite soccer YouTuber will broadcast every match of the 2026 FIFA World Cup
• After another shutout, do creators need the Emmys?

  YouTube stars Michelle Khare, Sean Evans, and Rhett and Link once again failed to get into the Emmys. Why do the even need it?

  
• The fight against “unoriginal” content (including AI slop) is coming to Facebook

  Meta is following YouTube's lead by disallowing monetization for repetitive and unoriginal AI slop on Facebook.

  
• Top 5 Branded Videos of the Week: Chicken Shorts and Kill Tony, with bonus Prime Day

  After three straight weeks of Dave Ramsey dominance, he's no longer in our top 5...but that doesn't mean he's not getting sponsors. Just like in previous weeks, Ramsey posted around ~30 sponsored videos across his channels, generating brand income on top of millions of views' worth of passive income. Seems like a smart financial decision to us.

  
• The creator economy is still growing year-over-year, but a monetization gap is emerging
• Have you heard? Speed and Jynxzi’s Fortnite tourney, TikTok’s denial, and no more Creator Clash 3
• Thanks to ‘EA Sports College Football’, gamers are the new four-star recruits
• Parents want ads that reflect “their emotional experience as a parent,” Moonbug study finds
• Consolidation is here: The first half of 2025 saw 52 M&A deals in the creator economy
• YouTube replaces Trending tab with charts that show “micro-trends enjoyed by diverse communities”
• 20 years of YouTube: In 2015, Casey Neistat revolutionized the vlog without removing his shades
• YouTube wants creators to share data with brands and potential advertisers