Our latest Gospel Stats Weekly Brand Report looks more like an evening on early 2000s MTV than a day on YouTube in 2025. We've got MrBeast and Druski making next-gen reality shows, a true crime documentary reminiscent of The First 48, and a Love Island post-mortem that would make a Real Housewife proud. Then there's the requisite Travel Channel content with a look at seerasan's life in Tokyo.
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YouTube is the platform with the most AI chatbot referrals. Competitors want to catch up.
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Top 5 Branded Videos of the Week: MrBeast, Druski, Daddy
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Ibai KOs his own Twitch record with nearly 10 million concurrent viewers
Ibai Llanos set another Twitch record with the fifth edition of his influencer boxing event La Velada del Año 5.
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Have you heard? RIP Papa Jake, ‘New Yorker’ cartoons become sponcon, and VivziePop goes vinyl
World War II vet and TikToker "Papa Jake" passed away, the New Yorker did something new with its cartoons, and Roblox is verifying ages.
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CBS said ‘The Late Show’ had declined. YouTube viewership paints a different picture.
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Substack survey shows deep creator divides on the subject of generative AI
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Trump rep says the current TikTok ban reprieve will be the last, no takesies backsies
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Sony Pictures Television looks to “engage with UK content creators” through new VP of Digital
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YouTube wants to start conversations with Reddit-style comment threads
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Netflix is treating YouTube like a “farm league” for creators. How’s that working out?
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Do creators need traditional managers? The firm that reps Airrack and Yes Theory has a different idea.
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20 years of YouTube: In 2017, Logan Paul’s walk in the Japanese woods changed everything
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