Articles

• Advertisers hoping to reach under-18 viewers on YouTube can keep PACE with a new tool
• Despite ban threats, TikTok has never been more popular among U.S. teens

  The latest edition of Piper Jaffray's Taking Stock With Teens report finds that more Gen Z than ever consider TikTok their top social app.

  
• After Gawr Gura’s split with Hololive, what’s next for one of the world’s top VTubers?

  Gawr Gura is undergoing a "graduation" ceremony that will see the end of hololive's popular English-language VTuber character.

  
• Patreon’s latest fan engagement tool comes in the form of live video

  Patreon is taking after platforms like TikTok and Instagram by introducing a live video product for creators.

  
• Companies are increasing their influencer marketing budgets. Here’s what they’re looking for.
• Kick sets new high-water mark with 317 million hours of watch time in March 2025
• Creator content has upended U.S. politics. Now it’s influencing Canada’s elections to the tune of millions of views.
• Top 50 Most Subscribed U.S. YouTube Channels • Week Of 04/13/2025
• Top 5 Branded Videos of the Week: South Korea, Nintendo Switch,
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 04/13/2025
• Have you heard? ‘Ask a Ninja’ revived, scambaiters in the spotlight, and Twitch staff says Adin Ross unban big L
• Creators are redefining food discourse. Now they’re getting their own version of ‘MasterChef’.