[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like; a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
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In our U.S. Top 50, it was quite the week for short-form channels. Nine of the top ten finishers in our all-American ranking operate primarily on YouTube Shorts.
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If you follow these charts regularly, then you won’t be surprised to hear that the only long-form channel in the top ten ended up in first place.
Chart Toppers
As a predominantly long-form channel, Cocomelon – Nursery Rhymes has become an outlier in our U.S. Top 50. But even as other long-form channels struggle to keep up with the deluge of short-form viewership, Cocomelon is holding strong at the front of our American ranking. It picked up 520.4 million weekly views at the start of April to continue a first-place streak that has run throughout 2023 (so far). Cocomelon now has more than 156 billion lifetime views in all.
After finishing third in the U.S. Top 50 a week ago, Alan Chikin Chow moved up to second in our latest ranking. The short-form comedian has become the most-watched individual creator on YouTube Shorts (and he maintains an active presence on TikTok, too). His latest seven-day sum is one of his highest totals yet. On YouTube, he amassed 504.7 million weekly views to move within a stone’s throw of Cocomelon’s position atop our U.S. ranking.
Dylan Anderson‘s content is quite different from what you’ll find on the Alan Chikin Chow channel, but like Chow, Anderson has become a regular presence near the front of our U.S. Top 50. Anderson has found a formula that works: His videos are often inspiring or heartwarming, and when they’re not, they’re just plain cool. By catering to his growing audience, Anderson snagged 375 million weekly views over our latest seven-day measurement period. By the end of April, he could pass 10 billion lifetime views on YouTube.
Joon finished fourth in the most recent U.S. Top 50. The YouTube Shorts channel appeals to viewers of all ages by producing videos that are bright, energetic, and full of slapstick comedy. Joon’s vertical video creations brought in 343.2 million weekly views in our latest count. That was good for a 59% week-over-week increase and a move from 16th place up to fourth.
Yoesian rounds out this week’s U.S. top five. The Shorts hub is the home of a scary monster who just wants to hang out. It accrued 311.1 million weekly views to move up three spots.
Top Gainers
As you may have noticed in this week’s U.S. top five, many of the Shorts channels that are breaking out on YouTube are also huge on TikTok. That other vertical video platform isn’t just incubating YouTube’s community of short-form stars; it’s also dictating that trends that are going viral on YouTube’s two-year-old format.
If you spend enough time on TikTok, you’ve probably seen a POV video or two. Those first-person clips are tailor-made for TikTok’s stitch feature, but a handful of creators are proving that the POV style can generate big viewership on YouTube, too. In this space, we’ve already talked about Devin Caherly’s odd POV setups. Now, let’s unpack the work of Jessica Kaylee.
Kaylee is an actress who is no stranger to YouTube, since she once appeared as a cast member in a Dhar Mann video. Now, she has struck out on her own by utilizing all the usual tropes of POV videos. Her characters often have restrictions on the number of words they can say, the number of breaths they can take, or the number of times their heart can beat. Kaylee spins those fantastical setups into twisty narratives that play out in 60 seconds or less.
In the hands of an unskilled actor, videos like these could be ridiculous, but Kaylee makes her characters convincing. Her POV videos have led her to 101.4 million weekly views on her primary YouTube channel, which has only been active for two years. Though she’s a relative newcomer on YouTube, she’s now in 49th place in the U.S. Top 50, and she counts nearly 2.5 million subscribers and almost two billion lifetime views.
As strong as those numbers are, they pale in comparison to Kaylee’s TikTok audience. On the platform where she first broke out, Kaylee has received nearly 95 million likes in all.
Channel Distribution
This week, there are 39 YouTube Shorts channels in the U.S. Top 50.
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