[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like; a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
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The Tubefilter Global Top 50 is back with another billion-view channel at the top of the heap. By hauling in more than 1.3 billion views during the final seven-day measurement period of March, South Korean hub KIMPRO continued its dominance of the YouTube Shorts format.
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The channels in the chart come from all over the world, with 19 different nations represented among the Top 50. YouTube’s top draws are a diverse bunch, though there are a lot of similarities between the videos they post.
It’s time to come clean
Dirty, discarded items are everywhere in our world. They clutter our oceans and litter the ground. It’s about time for a little cleaning up, and one of the fastest-rising creators in the Global Top 50 is here to do just that. She goes by the moniker Clean Girl, and that name is also an apt description of the content on her channel.
The typical Clean Girl short begins with the titular star locating an abandoned item of indeterminate nature. Through a series of washes, she tidies up her find and reveals its true face. Her cleaning process involves a lot of soft, ASMR-friendly sounds to go along with oddly satisfying paint jobs and superhero references. In other words, she’s focusing on the categories that perform the best on Shorts.
Shorts viewers are loving these videos. Clean Girl reached 30th place in the Global Top 50 after collecting 359.6 million weekly views. There are a lot of questions surrounding the ethics of her videos, but she’s certainly getting the results she strives for.
Clean Girl might be carefully coordinated rage bait, or it might be nothing more than a home for neat freaks, but the important thing to take home here is that the blend of genres within a single video is a formula for success on Shorts. That’s something the team behind FuFu Squishy has figured out as well. What began as a home for instructional DIY squishy toy content has turned into a technicolor hub filled with spray paint and ASMR sounds.
https://www.youtube.com/shorts/WjKbBwHj1hw
Videos like these are not just a good way to get Shorts views — they’re also a good way to make a big mess. Luckily, if the chaotic nature of YouTube content production leaves you with a disorganized space, I know a Clean Girl who might be able to help you tidy up.
Channel Distribution
Here’s a breakdown of the Top 50 Most Viewed channels this week in terms of their countries of origin:
- India: 16
- United States: 11
- Vietnam: 3
- Canada, Pakistan, Russia, and South Korea: 2
- Argentina, Australia, Bangladesh, Belgium, China, El Salvador, Hong Kong, Japan, Kazakhstan, Peru, Puerto Rico, and Spain: 1
This week, 37 channels in the Top 50 are primarily active on YouTube Shorts.
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