[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like; a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
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YouTube Shorts has reached another milestone in our U.S. Top 50. For the first time, the majority of the channels in the top five have sizeable operations on the TikTok competitor.
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The #1 channel, however, is known around the world for its ability to provide kids with long-form entertainment.
Chart Toppers
Cocomelon – Nursery Rhymes remains well ahead of the field in our U.S. Top 50. With a seven-day tally of 545.5 million weekly views, the California-based hub actually lost viewership week-over-week. That didn’t make our all-American ranking much closer, since Cocomelon still has a nine-digit viewership lead over the U.S. runner-up.
LeoNata Family is not listed as a YouTube Shorts channel, but don’t get it twisted — the family-friendly destination attracts its audience through short-form clips. The only reason it isn’t marked as such is its large library of long-form videos, many of which are Shorts compilations. That multiformat approach led LeoNata to the #2 spot in our U.S. Top 50. The year-old channel collected 428.2 million weekly views.
Kids Diana Show is up next in the U.S. Top 50. The globetrotting channel is one of three family vlogs that typically reaches the high end of our U.S. chart (the other two are Vlad & Niki and Like Nastya). This week, however, Kids Diana Show is the only member of that group to crack the top five. By picking up 400.2 million weekly views, Diana’s main YouTube channel finished third in our star-spangled ranking.
Alan Chikin Chow, who found himself just outside of the American top five last week, broke into that rarified territory at the start of October. The comedian, whose eponymous channel has been a stalwart on YouTube Shorts since the platform’s inception, is now earning more viewership than ever before. By tallying 305.4 million views during the week that was, Alan Chikin Chow joined three other U.S.-based channels in the 300-million-view club.
SMOL rounds out this week’s U.S. top five. The YouTube Shorts channel moved up two spots (and crossed 15 billion lifetime views) after claiming 298 million weekly views.
Top Gainers
In the 90s, if you were a group of teeny-boppers from Orlando and you wanted to make it big, you had to wait for Lou Perlman to discover you. Three decades later, an Orlando-based girl group has found a new way to raise its profile. Triple Charm, a trio of sisters with a knack for song and dance, just made it into our U.S. Top 50 for the first time.
If you watched all the most-popular videos on the Triple Charm YouTube channel, you may not realize you’re watching a musical act. Sisters Amalia, Raena, and Gabriella get millions of views with typical short-form fare: challenges, pranks, and assorted memes.
Those clips bring traffic to the Triple Charm channel, and once viewers arrive, they can stick around and check out the trio’s music videos. The sisters have that classic girl group feel, and though I’m not up to date on fashion trends, these threads still scream 90s to me.
So will the next Backstreet Boys come from YouTube Shorts? After getting 111 million weekly views and raising their viewership by 62% week-over-week, the Triple Charm sisters moved up to 40th place in the U.S. Top 50. I wouldn’t say they’re pop stars just yet, but they’ve struck a powerful balance between old-school pop and new-school marketing.
Channel Distribution
This week, there are 31 YouTube Shorts channels in the U.S. Top 50.
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