Dude Perfect plans $100 million headquarters with 330-foot trick shot tower

By 09/26/2022
Dude Perfect plans $100 million headquarters with 330-foot trick shot tower

Dude Perfect is going big with its next headquarters.

The five-man trickshot group is planning to construct a sprawling complex with a 330-foot tower where fans can attempt the kinds of long-shot tricks seen on their YouTube channel, which has 58 million subscribers.

According to The Dallas Morning News, the complex—referred to as “Trick Shot Town“–could cost as much as $100 million.

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Dude Perfect (aka longtime friends Tyler Toney, Garrett Hilbert, Cody Jones, and twins Cory and Coby Cotton) is currently headquartered on All Stars Avenue in Frisco, Texas. They’re working with San Antonio-based architecture firm Overland Partners to design the new place.

As for where it’ll be, the dudes aren’t entirely sure. Coby Cotton told Sports Business Journal the group “would love for it to be nearby” their Frisco headquarters. “That said, we are exploring all different options and we’ve had a lot of interest from different cities,” he added.

Overland Partners’ senior principal Bryan Trubey said interested cities include Los Angeles and Atlanta.

Per a tweet from Dude Perfect, the headquarters will have three stories of attractions including a Dude Perfect museum, restaurants, a merch shop, and mini golf. It’ll be surrounded by two acres of outdoor space.

The 330-foot tower jutting from the complex is “a physical representation” of Dude Perfect’s brand, and “was absolutely the right move for us, in terms of basing the physical destination around that,” Trubey said.

“Our vision has always been to create a destination where families could just have an absolute blast in a very unique way,” Cotton said.

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