Katie Feeney continues to bridge the gap between short-form video and sports reporting. Feeney, who covered the Super Bowl on YouTube’s behalf and recently signed on as the official social media correspondent of the Washington Commanders, is staying busy during the NFL off-season. She made the trip to Los Angeles to attend the MLB‘s All-Star Week, and she is sharing her Dodger Stadium experience on her YouTube Shorts and TikTok channels.
The MLB’s annual All-Star festivities include a Celebrity Softball Game, a Home Run Derby, and the Midsummer Classic itself. All of these events are packed into a four-day window, and Feeney’s correspondence will chronicle them all. “I will be posting Shorts all weekend long,” she said in a video, “from media day to the Home Run Derby, parties, and everything in between.”
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The 19-year-old Feeney has amassed a following of millions on her channels while studying broadcast journalism at Penn State University. Her ability to use short-form video as a platform for sports reporting is innovative. When she was hired by the Commanders, the D.C.-based team called her gig “the first of its kind in the NFL.”
So far, Feeney’s All-Star Week videos have included footage of a mascot dance-off, an interview with Celebrity Game player Bryan Cranston, and a bit in which she asked baseball prospects whether they like pineapple on pizza. The actual All-Star Game will begin at 8 p.m. ET on Tuesday, July 19.
Though Feeney is the only official YouTube Shorts correspondent who has made the trip to Dodger Stadium, several other creators took the field to play in the Celebrity Game. Hannah Stocking attempted to track down some flies in center field, and Jojo Siwa received a loud ovation when she stepped up to the plate. She thrilled her fans by legging out an inside-the-park home run to tie the game.
Even after the MLB’s midseason break ends, fans will still have the opportunity to catch America’s pastime on YouTube. On six dates between July and September, Google’s video platform will stream a live Game of the Week via the MLB YouTube channel. The next of those broadcasts will be the July 27 tilt between the Minnesota Twins and the Milwaukee Brewers.
And for Feeney, diamond dispatches are just a warm-up. Her social media correspondent role will demand more of her time once the Commanders kick off their season on September 11.
