When we talk about YouTubers, we’re usually referring to the creators and producers who make the videos we watch and love. But a true “YouTuber” is actually someone very different. It’s actually someone who works at YouTube, at the headquarters in San Bruno, CA.
That’s right. People actually work at YouTube. Not just bots and algorithms. Ever wonder what that’s like? To work there? Are the people all experts on cats? Or on viral videos? Or on people talking about viral videos? Or on a growing amount of high production quality entertainment? Or something?
Well, wonder no further. YouTube has put together a new series about working at YouTube on its LifeatYouTube channel. It’s called Tales From the Tube.
The series offers “an insider look at what life at YouTube is like, with videos ranging from the heartfelt to the ridiculous,” according to the YouTube Blog. Tales From the Tube tries to shed light on “what happens behind your screen, and will talk about things we think you might want to know about like job opportunities, interesting folks working and visiting here, projects we’re testing out, our gnome overlords and more.”
If you are looking for some hard-hitting investigative journalism or an exposé, you’ll be sorely disappointed. The videos are produced out of YouTube’s HR department and look like they were produced out of a major global corporation’s HR department, which is to say, they’re pretty tame.
The original web series is a great gesture, no doubt, but the truth is, the people that make YouTube so interesting and dynamic are the creators. And with fewer that 5,000 total upload views over 5 videos, the LifeatYouTube channel might need to get more creative if it wants to compete.