View counts are still hot button issue, with Revision3’s CEO Jim Louderback venting his frustrations this week. We too are frustrated with unverifiable view count claims, and so we requested to audit the backend analytics of IKEA-backed Easy to Assemble’s nearly 2 million views in just three weeks. Our breakdown looked at how they engaged the IKEA faithful who hav rallied behind the cult series.
Chiller Circle of Ei8ht debuted on MySpace, giving the site a much needed return to scripted web series.We asked readers what they thought, and so far the verdicts are mostly positive. And TheWB.com snuck out a little treat for web drama-thriller fans with all 18 episodes of Blood Cell released this week.
Top stories of the week:
Top photo by Banana Donuts – Half Baked Photography.
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