TikTok’s fourth most-followed creator, the musician Loren Gray, is getting into the jewelry biz. Gray, 18, who first rose to fame on TikTok predecessor Musical.ly and today counts 50 million followers on the micro-video app, has launched a new jewelry brand called &Always, which she says has been in the works for a year.
jewelry
- Beauty Entrepreneur Jaclyn Hill Diversifies Portfolio With Jewelry Brand
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Loren Gray, TikTok’s Fourth Biggest Creator, Debuts ‘&Always’ Jewelry Brand
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Lauren Giraldo Collabs With Jewelry Subscription Service Rocksbox
Vine-turned-YouTube star Lauren Giraldo has unveiled her latest business venture -- a collaboration with jewelry subscription upstart Rocksbox. The Giraldo collab marks the first time that the company -- which enables subscribers to rent three pieces of designer jewelry per month for $21 -- has worked with a social influencer.
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Tween Megastar Annie LeBlanc Launching ‘LeBling’ Unisex Bracelet Line
LeBlanc teamed with beauty and accessories company Almar Sales as well as celebrity marketing specialist Kristi Kaylor of The Loft Entertainment on the collection.
- Comedy Vlogger Grace Helbig Launches Jewelry Line Inspired By Her Dog
- Instagram To Pilot Shoppable Posts Next Week With 20 Leading Retailers
- Ingrid Nilsen Launches Unisex Jewelry Collection Alongside Toronto Label Mejuri
- New Show With Celeb Jeweler Ben Baller Explores Life Of A Bling Maker
- Eric Daman, Who Helped Make ‘Gossip Girl’ A Hit, Also Has A Web Series
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