First Day

• ‘Fred’ Returning to YouTube with New Chat Show
• Selena Gomez Apparel, Kmart Star in Back to School Series

  Alloy and Kmart are bringing back the second season of the popular First Day web series, First Day 2: First Dance, which will feature exclusive Kmart apparel.

  
• ‘Talent’ Casting Call Begins, But is it Really a Starmaker?

  Alloy Entertainment's new web series Talent: The Casting Call kicks off today with six final contestants trying to earn a spot on the show.

  
• Alloy, Kmart Get Ready for High School in ‘First Day’

  Starring Tracey Fairaway and Elizabeth McLaughlin, First Day features Kmart clothes and follows a teenage girl who relives her first day at a new school.

  
• Alloy’s First Digital Slate: ‘First Day’, ‘Hollywood’, ‘Talent’