News

• The “sleep stream” is an internet phenomenon — and now, the basis for a viral marketing campaign
• Chinese market powers TikTok parent company to $330 billion valuation
• Short-form creators can’t keep their content out of pirates’ hands. Collab wants to help.
• Kai Cenat taps Michael B. Jordan, promises to go “bigger than ever” for “the last Mafiathon”
• Did Twitch undo its viewbot crackdown?
• 1 Billion Followers Summit opens tickets for 2026 Dubai creator event
• Instagram wants creators to try its CapCut clone, so it’s teaching them how to use it
• On their new channel, The Try Guys want viewers to try along with them
• Spotify is sliding into DMs
• With “Creator Tournament Series,” is ‘Apex Legends’ trying to be like ‘Fortnite’?
• Netflix is going whole hog on gen AI–but it still wants production partners to follow some rules
• YouTube’s Hype machine has made it to the United States