News

• Top 5 Branded Videos of the Week: Blueberries, superjets, and Polymarket
• Have you heard? Jake Paul’s gold medal fiancee, Jake Shane’s Broadway bow, and TikTok’s whistleblower.

  Jake Paul's fiancee won a gold medal in speed skating, Jake Shane is starring a Broadway show, and TikTok loves a CIA whistleblower.

  
• Hasbro, Animaj team up to pair contextual kids’ ads with premium IP

  Hasbro and Animaj have teamed up to launch Lumee, a contextual advertising solution that will be deployed across well-known digital IP.

  
• Syracuse University’s first-of-its-kind creator economy program takes shape

  Syracuse University is promoting new programs and academic initiatives as it builds its new Center for the Creator Economy.

  
• YouTube dominates TV screens, but are those viewers paying attention?
• A “Familee Day” in New Orleans will turn the “Keith Lee effect” into a brand-building tool
• Ad breaks during your breaks: Twitch is testing pause ads
• Cowabunga! In YouTube’s ‘kidslop’ era, ‘Teenage Mutant Ninja Turtles’ could be a perfect fit.
• U.S. TikTok has a “Local Feed” that can harness your precise user data (if you want)
• The 2026 NBA All-Star Weekend is in the “creator capitol of the world.” Here’s what’s going on.
• YouTube reveals its answer to the Spotify Daylist with AI-generated playlists for Premium users
• Are live sports worth $65 per month? YouTube TV is about to find out.