Why is this such a pressing concern? Because analysts like eMarketer forecast that brands will spend $60 billion this year on "retail media"--that is, digital ads aimed at encouraging people to buy from brick-and-mortar retailers rather than ecommerce platforms.
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Senators who passed the TikTok ban are realizing a lot of people won’t like it
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Advertisers can now see if their Amazon ads drive sales at Walmart, Best Buy, and Target. Does that give them an edge?
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The TikTok ban might give “Chinese Instagram” the opening it needs to break into the U.S.
Xiaohongshul, the social media app known as "Red Note" or "Chinese Instagram," is experiencing a surge in downloads ahead of the TikTok ban.
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As wildfires strike Los Angeles, YouTube vlogs offer personal perspectives
Creators like Markiplier, Corridor Crew, and Colin & Samir have shared personal perspectives as wildfires rage across Los Angeles.
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Top 5 Branded Videos of the Week: Cars, trains, and…pizza?
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Top 50 Most Viewed U.S. YouTube Channels • Week Of 01/12/2025
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Top 50 Most Viewed YouTube Channels Worldwide • Week Of 01/12/2025
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Will YouTube be the new TikTok? It’s pushing longer Shorts and more creation tools
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Have you heard? MrBeast gives permission to repost his videos, and Nelk gives vapes to villagers.
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Is Twitch viewership at its lowest point in four years?
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Pickles, cherries, and cream sodas: Pinterest thinks 2025’s trends will be colorful and delicious
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As TikTok ban looms, other platforms are rushing in to court displaced creators
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