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• U.S. households like streaming more than twice as much as paid TV
• Snap announces AI search powered by $400 million Perplexity deal, and its stock price soars

  Snap enjoyed a stock market bump in the wake of its Q3 2025 earnings report, during which it revealed an AI partnership with Perplexity.

  
• “Spontaneous shopping” is on the rise. Here’s why that’s good news for streaming platforms.

  Tubi's report on social commerce found that a significant number of consumers use second screens to engage in "spontaneous shopping".

  
• Can Netflix apply its streaming playbook to the world of video podcasts?

  Netflix is in talks with iHeartMedia and SiriusXM regarding deals that could include exclusive video podcast distribution.

  
• 20 years of YouTube: We made it to 2025. Don’t break the spaghetti.
• 43% of Gen Z chooses YouTube and TikTok over traditional TV. Microdramas are a big reason why.
• From New York to the Netherlands, Election Day went well for TikTok’s favorite politicians
• Disney bet on Pat McAfee during YouTube TV dispute. The result: 1.1 million live viewers.
• Meta expands retail footprint with flagship L.A. storefront full of wearable tech and VR devices
• AI performers are making it onto the Billboard charts
• Mark Rober is creating a science curriculum for schools, and he’ll give it to teachers for free
• Top 5 Branded Videos of the Week: MrBeast, Mrwhosetheboss, and some 3D-printed nuggs