The first-ever BRIDGE Summit is here, bringing 60,000 attendees–ranging from Fortune 500 CEOs and government representatives/policymakers to investors, humanitarian foundations, academics, and of course content creators–to the ADNEC Centre in Abu Dhabi for a three-day multimedia conference.
We’ve already given you a sneak peek of the event’s roster of 400+ expert speakers (among them Idris Elba, Gary Vaynerchuk, Alexis Ohanian, and Michelle Khare) as well as its set of sprawling programming tracks. Now, in the official Tubefilter Guide to BRIDGE Summit, we’re listing out what we consider to be some of the top panels, discussions, fireside chats, and workshops across all three days and all seven tracks.
There’s a lot happening at BRIDGE Summit, so occasionally our suggestions may overlap one another’s time slots. In that case, we suggest going with the session on the programming track that most appeals to you.
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Check out our guide right here:
Monday, Dec. 8
- 10:30 a.m.: Democratising the Role of the Creator in a Global Content World with Idris Elba (Picture track)
- 11-11:15 a.m.: Order and Oversight in a World Run by Code with Omar Sultan Al Olama, the UAE’s first Minister of State for Artificial Intelligence (Technology)
- 11:15-11:45 a.m.: A Blueprint for Building Iconic Media Brands with Vox Media co-founder/CEO Jim Bankoff, Sir Martin Sorrell of S4 Capital, and Bloomberg Chief Commercial Officer Christine Cook (Technology)
- 1-1:30 p.m.: The Economics of Attention with Human Ventures General Partner Joe Marchese, Abhinav Kumar–Global Chief Marketing Officer of Tata Consultancy Services–and Zengxin Li, Deputy General Manager of Caixin Global (Marketing)
- 1-1:30 p.m.: Fighting for Depth in a Shallow Media World with Branko Brkic, Leader of Project Kontinuum; Rob Kelly, Content Strategy Director at Little Dot Studios; and Sulemana Braimah, Executive Director of Media Foundation for West Africa (Media)
- 1-1:30 p.m.: How Creators Are Building the Next Entertainment Giants with YouTuber Amit Sharma, School of Hard Knocks co-founder James Dumoulin, and Sara Al Refai, Managing Director at Edraak Media (Creator Economy)
- 1:10-1:30 p.m.: Alexis Ohanian on ‘Re-turning’ the Web (Technology)
- 1:30-2 p.m.: Global Blockbusters, Local Roots with actors Chris Pang, Osric Chau, and Ross Butler (Picture)
- 2:40-3:10 p.m.: Intellectual Property at the Edge of Innovation with Prof. Renée Cummings from the School of Data Science at the University of Virginia; Neil Mandt, founder & CEO of Digital Rights Management; and Yat Siu, co-founder & Executive Chairman at Animoca Brands (Technology)
- 2:45-2:55 p.m.: Superintelligence: The Next Frontier of Human Connection with Meta EMEA VP Derya Matras (Creator Economy)
- 3-3:15 p.m.: Taste as a Cultural Bridge with content creator chefs Abu Julia and Abir El Saghir (Creator Economy)
- 3:10-3:20 p.m.: The Future of Streaming Monetization Models with Roman Shimanskiy, CEO of Yango Play (Picture)
- 3:10-3:40 p.m.: How the Gulf and Africa Are Rewriting the Media Map with Dr. Yemisi Akinbobola, co-founder & CEO at African Women in Media and Associate Professor at Birmingham City University; and Claude Grunitzky, CEO & Managing Partner at The Equity Alliance (Media)
- 3:15-3:35 p.m.: Sounds That Speak Every Language with singer/songwriters Aziz Maraka and Faia Younan (Music)
- 3:55-4:05 p.m.: Meet FlightCast – What Makes Steven Bartlett Fly with FlightCast founder/CEO Rox Codes (Technology)
- 4:05-4:25 p.m.: Entertainment as a Bridge Between Nations with Sanford Climan, CEO of Entertainment Media Ventures; and Brent Montgomery, CEO of Wheelhouse (Picture)
- 5:25-5:40 p.m.: Can Creators Save Hollywood? with Creator Camp co-founder/CEO Max Reisinger (Creator Economy)
- 5:40-5:55 p.m.: From Melodies to Multiplayers with Mac Reynolds, CEO of Night Street Games and manager of band Imagine Dragons (Music)
Tuesday, Dec. 9
- 9:30-10 a.m.: Culture as the Bridge of Understanding with David Unger, founder & CEO of Artist International Group; Darnell Strom, UTA’s Head of Europe; and Zaria Parvez, Head of Social at DoorDash (Marketing)
- 10-10:30 a.m.: Mastering Your Craft in a World Obsessed with More with actress Priyanka Chopra Jonas (Picture)
- 10-10:40 a.m.: How Athletes and Celebrities Drive Attention, Influence, and Investment with Danny Cortenraede, founder & Managing Partner at InStudio Ventures; James Frewin, International Managing Director of the Professional Fighters League; and Roman Di Somma, Head of International Talent at CAA Sports (Marketing)
- 10:15-10:30 a.m.: Reclaiming Focus in the Age of Infinite Scroll with content creator Omarfruitflan and director/producer/GlamBOT operator Cole Walliser (Creator Economy)
- 10:30-10:40 a.m.: Worlds Without End with video game creator/developer/executive PlayerUnknown (Gaming)
- 10:35-10:55 a.m.: Privacy, Safety, and Integrity in Modern Media with Gregory Galant, co-founder & CEO of Muck Rack and The Shorty Awards (Media)
- 10:45-11:15 a.m.: How to Go from Zero to a Million Streams with Damon Bunetta, CEO at Big Family Music; Gordan Dillard, co-founder & co-CEO at Good Day Management; and George Karalexis, co-founder & CEO of Ten2 Media (Music)
- 11:05-11:20 a.m.: The Next Chapter of Connection with Snap Inc. VP and General Manager of MENA Hussein Freijeh (Technology)
- 11:10-11:40 a.m.: Breaking Down the Creator Monetization Stack with Andrew Graham, Head of Business Development at CAA Creators (Creator Economy)
- 11:35-11:55 a.m.: Gen Z, Gen Give: Philanthropy Through Youth and Story with content creator Roshaun Diah (Creator Economy)
- 12-12:20 p.m.: Whose Reality Are We Really Living In with UTA’s Head of Next Gen, Ziad Ahmed; and Anna Jupowicz-Ginalska, Associate Professor at the University of Warsaw and Vice President and Board Member of the European Media Management Association (Creator Economy)
- 12:10-12:40 p.m.: e.l.f. 1: Formula for the Fearless with e.l.f. Cosmetics CMO Kory Marchisotto (Marketing)
- 12:45-1:15 p.m.: Founders’ Playbook to Studio Survival and Growth with Robbie Daymond, actor and CEO of Sassy Chap Games; and Kim Nordstrom, CEO of PLAYERUNKNOWN Productions (Gaming)
- 1:30-1:50 p.m.: The World’s Creative Future Platformed by TikTok with Kinda Ibrahim, TikTok’s Regional General Manager of Operations across the Middle East, Africa, South Asia, and Central Asia (Media)
- 1:50-2:10 p.m.: What Happens When Creators Become Policymakers? with YouTuber and European Parliament Member Fidias Panayiotou (Creator Economy)
- 2-2:30 p.m.: Opportunities and Challenges in the Global Picture Business with actor Jared Harris and Cindy Cowan, Oscar-Nominated & Emmy-Winning Producer at Cindy Cowan Entertainment (Picture)
- 2:20-2:50 p.m.: Intellectual Property Is Personal Now with Dave Page, CEO of Viewture, and Aaron Liao, founder & CEO of OBS Culture Technology and OBS Investment (Creator Economy)
- 3:05-3:30 p.m.: Longform’s Next Act with Mo Abudu, CEO of EbonyLife Group; Forbes EVP Moira Forbes; and Stephanie Mehta, CEO & Chief Content Officer at Fast Company & Inc. (Media)
- 3:50-4:10 p.m.: Creators as the New Broadcasters with YouTuber Alan Chikin Chow (Creator Economy)
- 4:15-4:35 p.m.: Safe Digital Spaces and Powering Youth’s Rise in Global Media with Jawaher Abdelhamid, Snap Inc.’s Head of Public Policy MENA (Media)
- 4:55-5:25 p.m.: Creators Go From Lights, Camera, to Business with Mike Alnaji, CEO of Imfluence; Lewis Crosbie, founder & CEO at KOMI; and Gustaf Lundberg Toresson, founder of Sequel (Creator Economy)
- 5:10-5:40 p.m.: Building Brands People Believe In with Jordan Cuddy, EVP of Digital Products, Experience & Applied AI at Monks; Sarah Meron, Chief Corporate Affairs & Brand Officer at IBM; and Maggie Schmerin, Chief Advertising Officer at United Airlines (Marketing)
- 5:35-6:05 p.m.: After the Peak.. What’s Next for the Biggest Creators? with YouTuber Joe Hattab; Mohamed Omar, Strategic Partner Manager for Established Talents, Meta Platforms, Inc.; and Hassan Suleiman, content creator and co-founder of 8Flamez
Wednesday, Dec. 10
- 9:30-9:50 a.m.: Creating a Sport That Goes Viral with Kings League founder Gerard Piqué (Gaming)
- 10-10:20 a.m.: Preparing Youth for a World of Infinite Information with strategic communications and management consulting expert Sadeq Jarrar (Media)
- 11:05-11:35 a.m.: The Future Sounds Like This with Rolling Stone journalist Tomás Mier; Rawan Al Dabbas, Regional Director at IFPI MENA; and Jennifer Bowder, Head of Sync at Ultra Records (Music)
- 11:20-11:50 a.m.: The New Global Aesthetic with artist Del Nunes and Abdul Karim Abdullah, founder/CEO at Culture Management Group & AfroFuture (Creator Economy)
- 12:05-12:25 p.m.: Blueprints for Governing Digital Speech with Carole House, CEO at Penumbra Strategies and former Special Advisor to the White House; and Kristin Wood, CEO of August Interactive (Media)
- 12:05-12:25 p.m.: Making Education Content Go Viral with David Goldenberg, Creative Director & Head of Production & Partnerships at Neptune Studios; content creator Gohar Khan; and Driss Slaoui, founder & CEO at Welovebuzz (Marketing)
- 12:25-12:35 p.m.: Being Sellable in Today’s Attention Economy with TikTok’s General Manager of the Middle East, Turkey, Africa, and Central and South Asia, Shadi Kandil (Creator Economy)
- 1:30-2:30 p.m.: Content Business Meetup
- 3-3:20 p.m.: Building a Legacy That Speaks for Itself with FIFA Chief of Global Football Development Arsène Wenger (Media)
- 3:20-3:40 p.m.: Hollywood in the Agentic Era: How Talent Representatives are Evolving to Serve and Protect Artists with WME’s Head of Digital Strategy Chris Jacquemin (Media)
- 3:40-4 p.m.: Own Your Audience and Rewrite the Rules with Wyclef Jean, rapper and Chief Creative Officer at OpenWav; and Jaeson Ma, OpenWav co-founder/CEO
As you can see, this is quite a packed schedule–but it’s still only a portion of what BRIDGE Summit has to offer. You can see the full programming agenda here.
BRIDGE Summit is a Tubefilter partner.
