Vidme, a Los Angeles-based video platform startup founded by the entrepreneurs Warren Shaeffer and Alex Benzer, announced today a $6 million funding round led by New Enterprise Associates (NEA) with participation from Upfront Ventures, First Round Capital, Lowercase Capital, SV Angel, and Mucker Capital.

Vidme had previously raised a $3 million Series A round in April 2015.

The company, described as a cross between YouTube and Reddit, offers seamless uploads that can be posted to various categories within the platform, such as gaming, animation, movies, and entertainment — which serve as Subreddits of sorts. Vidme says its latest round will aim to develop features that help creators earn more money through the platform, including a recently-rolled out tipping feature that shows the names of donors more prominently (and of which Vidme takes a 5% cut). The company is also developing new non-pre-roll ad formats.

Vidme says it has over 25 million unique monthly users — a base that’s growing 20% month-over-month. Stateside, its demographic skews males aged 18 to 35, according to the company. Bold-faced publications such as USA Today, Huffington Post, Billboard, and People often embed videos from the service. Notable creators on the platform include I Hate Everything, Channel Awesome, Ozzy Man Reviews, Piemations, Wisecrack, and Your Movie Sucks.

The company, founded in 2014, currently counts nine employees.

Facebook Comments

Don't miss out on the next big story.

Get Tubefilter's Top Stories, Breaking News, and Event updates delivered straight to your inbox.

This information will never be shared with a third party