Creator products, "creators as creative," new sponsor types, and blitz-style campaigns were four influencer marketing trends from 2023.
logan paul
- Logan Paul’s Los Angeles Lakers deal is a slam dunk for Prime Hydration
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Here are the influencer marketing trends that could define YouTube in 2024
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Logan Paul will buy back your CryptoZoo NFTs–if you agree not to sue him
People who bought into CryptoZoo, Logan Paul's self-described "really fun game that makes you money," are being offered a $200 refund.
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‘South Park’ skewers Logan Paul, Prime Hydration, and OnlyFans in Paramount+ special
South Park took a swipe at Logan Paul and the Prime Hydration brand he co-founded with KSI. The episode also referenced Tana Mongeau.
- Patrick Mahomes is the new face of Prime
- KSI and Logan Paul are getting back into the ring (but not against one another)
- Logan Paul and KSI’s Prime energy drinks are drawing scrutiny from U.S. regulators
- WWE reverses streaming policy, allowing its stars to return to Twitch
- Logan Paul has renewed his WWE contract. Is a UFC move coming next?
- Logan Paul, KSI take Prime out to the ballgame with Los Angeles Dodgers partnership
- Jake Paul suffers his first boxing defeat at the hands of Tommy Fury
- KSI and Logan Paul aired their Super Bowl commercial (and MrBeast was in an ad too)
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