For the fourth year in a row, the YouTube community’s most significant charity drive has improved upon the previous year’s total. The 2015 edition of Project For Awesome, hosted by Vlogbrothers hosts Hank and John Green, raised $1,546,384, which will support charities chosen by online video fans.
The annual Project For Awesome Indiegogo campaign launched on December 9th, with potential donors instructed to time their contributions based on the organization they wished to support. Money collected in the first 84 hours of the campaign went to a pair of charities selected by the Vlogbrothers: Save the Children and the Office of the United Nations High Commissioner for Refugees.
The second part of the fundraising drive, on the other hand, supported organizations championed by YouTube stars and voted on by fans. The Vlogbrothers have not yet announced the charities selected by the YouTube community, though some of the top videos on the Project For Awesome website come from SmarterEveryDay (supporting Not Forgotten), Emma Blackery (supporting Liberty in North Korea), and Rhett & Link (supporting Action Against Hunger).
By surpassing the $1.5 million mark for the first time, this year’s Project For Awesome stands as the Vlogbrothers’ most successful charity effort to date, eclipsing last year’s total of $1,226,382. The Indiegogo campaign accounted for close to half of that total, and the generosity of the YouTube community at large was matched by individual donors like the Vlogbrothers (who contributed $250,000) and Save the Children (which kicked in $350,000).
As per usual, 2015’s Project For Awesome campaign has made for a heartwarming holiday story. Hopefully, the 2016 edition will bring another unbounded display of goodwill and another record-breaking total.