YouTube’s ASCAP Deal Will Pay Out More Royalties To Musicians

While YouTube and major record labels continue to snipe at one another, the video site has struck a deal with a major company in the music industry. It has joined forces with ASCAP for a data-sharing deal that, if all goes according to plan, will result in more royalties for musicians.

ASCAP, which collects licensing fees and royalties for its network of more than 600,000 songwriters, composers, and music publishers, already had an interim agreement in place with YouTube, as required by law. The new deal, according to Billboard, is the first voluntary pact between ASCAP and YouTube, and it will allow the former company to greatly increase its reach on the latter’s platform. ASCAP will share its library of more than 10.5 million musical works with YouTube, and tools like Content ID will be able to locate videos that use those tracks are used and compensate musicians for them. From an outsider’s perspective, it seems like the result could be an uptick in Content ID claims, so videomakers may want to check their work to make sure their soundtracks are properly licensed.