statistics

Cracking the code: YouTube Shorts

The introduction of Shorts to YouTube was, perhaps, inevitable.YouTube has made attempts to compete with just about every major platform…

1 year ago

What Actually Counts As Good Engagement For Influencer Marketing?

Estimates currently peg global revenues for influencer marketing at somewhere between $2.38 billion to $10 billion. Yes, it's a dramatic…

5 years ago

Why Are YouTube Views Dropping? PewDiePie Thinks Suggested Videos Are To Blame.

YouTube drama continues. That’s nothing new, though. When you’re the largest video sharing site on the planet and have fostered…

7 years ago

Variety Tracks Most Influential YouTube Stars, Led By Cover Boy PewDiePie

As savvy YouTube analysts understand, views and subscribers don’t tell the whole story. Instead, there are many different factors--some of…

9 years ago

PewDiePie Passes 32 Million YouTube Subscribers

Just a day or two after Felix Kjellberg celebrated his YouTube channel’s 31,970,288th subscriber (and proclaimed how turning off YouTube…

9 years ago

Adobe: Mobile Viewing Up 57% Over 2013, Web-To-TV Devices Up Next

Adobe has released the latest version of its US Digital Video Benchmark. The quarterly report, which looks into the devices…

10 years ago

Jukin Media Nabs 13 Million US Viewers On YouTube, Sneaks Into comScore’s Top 10

The latest iteration of comScore's monthly U.S. Online Video Rankings is out and the biggest surprise of April 2014 has…

10 years ago

PewDiePie Just Hit 21 Million YouTube Subscribers, Barely Slowing Down

On January 22, 2014, Felix Arvid Ulf Kjellberg’s YouTube channel PewDiePie crossed the 21 million subscriber mark. His subscriber acquisition…

10 years ago

80% To 85% Of Skippable Online Video Ads Are Skipped

While Jason Calacanis stated at an online video industry conference in Southern California last week about how all is not…

11 years ago

Guess What Percentage Of Machinima’s Audience Is Female

Machinima is one of YouTube’s largest multi-channel networks generating over 2 billion (with a “b”) views per month worldwide across…

11 years ago

45 Million Unique Viewers Watch Professional Online Content Each Month

With Digital Content Newfronts kicking off in New York, event sponsor Interactive Advertising Bureau (IAB) has released a study detailing…

11 years ago

YouTube Tired Of Answering The ‘Why Is My View Count Frozen’ Question

Type the question “Why is my YouTube view count frozen?” into Google and the search engine will answer with more…

11 years ago