Nine years after its launch, Snapchat has finally integrated a feature that has long been a given on competing social platforms: public follower counts.
That said, users will have the option to publicly display subscriber counts, as spotted by Houston-based social media consultant Mike Metzler (below). Metzler also did some digging into some of Snapchat’s most-followed creators, including Kylie Jenner, (36.4 million subscribers), Charli D’Amelio (13.7 million), DJ Khaled (13.4 million), David Dobrik (6.8 million), and Donald Trump (1.9 million).
“We’ve listened to feedback from our creator community and many of them expressed interest in having the option to show that their community on Snapchat is growing,” a Snapchat spokesperson tells Tubefilter. “So, starting today, we are giving creators the option to make subscriber counts visible on their public profiles…We understand not every creator wants to have public metrics visible to their fans. Therefore, creators can choose to toggle this metric on and off as needed in their settings.”
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