It’s Official: Maker Studios Has Acquired Blip

Maker Studios has sent out a press release confirming its acquisition of Blip. In the release, the top multi-channel network revealed the ways it will incorporate the online video platform into its ongoing strategy.

The release outlines three specific areas where Maker will retain Blip’s features. It will obviously make use of the company’s platform, which is currently partnered with YouTube, Yahoo, AOL, and Virgin America. It will also incorporate Blip’s apps, which are available on Xbox, Roku, iOS, Android and Kindle. Finally, as expected, the acquisition will see Blip’s premium content producers collected under the Maker umbrella. Ray William Johnson must be excited.

“Blip’s content partnerships and technology platforms are a great complement to Maker,” said Ynon Kreiz, executive chairman of Maker Studios. “We will leverage these strategic parts of the business to supplement our offering, helping us continue to accelerate our growth. We are happy to welcome the Blip team to the Maker family.”

Many of Blip’s top executives will retain similar positions with the new team, but Blip CEO Kelly Day will only serve as an “advisor” to Maker. Nonetheless, she seems optimistic about the move.