A study from TubeMogul has concluded that 25% of mobile tablet pre-roll ad views come during TV primetime, which is between 8 pm and midnight
TubeMogul
- The Average YouTube CPM Is $7.60, But Making Money Isn’t Easy
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25.7% of Tablet Pre-Roll Ad Views Come During Primetime
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80% To 85% Of Skippable Online Video Ads Are Skipped
TubeMogul Founder/CEO Brett Wilson revealed an interesting statistics about the online video ad industry at a Videonuze conference.
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TV Primetime Is Also Peak Viewing Time For Online Video
According to research by Tubemogul, the most pre-roll ad impressions come during TV primetime, leading to high awareness and favorability.
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