YouTube's new 'Fan Finder' service will turn channel trailers into pre-roll advertisements that will be broadcast to potential subscribers.
pre-roll advertisements
- Healthcare Clinic Uses YouTube Pre-Roll Ads To Stop Everything Viral, Even Videos
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YouTube Launches Fan Finder To Show Channel Trailers To Potential Fans
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Choosing Pre-Roll Ads On YouTube Will Be More Impactful Than Hulu
YouTube is testing out Hulu-style pre-roll ad choices to increase recall and allow view counts to more accurately reflect an ad's success.
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Viewers Are 12.2% More Likely To Remember A Completed Pre-Roll Ad
A study by TubeMogul has revealed that users who sit through an entire pre-roll ad are 12.2% more likely to associate the ad with the brand.
- Fullscreen To Spend A Cool Million On Marketing For Smaller Channels
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