The Wall Street Journal has a report about food conglomerate Mondelez's Fearless monetization model, which will include branded content.
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- Dude Perfect, Melissa McCarthy Among Stars Of YouTube’s Top Ten Ads Of 2017
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Food Brand Mondelēz Doubles Down On Branded Video Content
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UK Ad Standards Watchdog Demands Disclaimers From YouTube Creators
The UK's Advertising Standards Authority has cited an Oreo video from Danisnotonfire and AmazingPhil, which is not properly disclaimed.
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Mondelez (AKA Kraft Foods) Agrees To Huge Upfront Deal With YouTube
Mondelez, the food conglomerate formerly known as Kraft Foods, has signed a multi-million dollar upfront deal for advertising on YouTube.
- Oreo Reinvents The Cookie With A Web Series Of ‘Snack Hacks’
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