Nielsen is selling viewership data about Netflix shows, providing a critical glimpse into figures that the streaming giant has never disclosed.
Nielsen
- Netflix’s ‘Bright’ Drew 11 Million Viewers During Its Opening Weekend, Per Nielsen
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Nielsen Now Vends Ratings Info For Netflix Shows To Top Media Companies
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YouTube Influencers Are Changing Marketing Across More Industries Than You’d Think
Think YouTube influencers only carry weight in the gaming and beauty industries? This new report from YouTube and Nielsen says otherwise.
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Nielsen To Incorporate Views On YouTube, Facebook, And Hulu Into Digital Ratings
Nielsen said that publishers will be able to provide agencies and advertisers with a fuller picture of how people are consuming their content digitally.
- Following 10-Market Expansion, YouTube TV App Clocks 2 Million Downloads
- Nielsen Now Incorporates YouTube TV, Hulu Viewing Into Television Ratings
- Jeffrey Katzenberg Wants You To Consume TV Like A Dan Brown Novel
- Pinterest Integrates Autoplay Video Ads Into Home Feeds, Search Results
- Google To Advertisers: Viewers Pay 2.4 Times More Attention To Ads With Sound Than Silent Ads
- comScore Will Now Provide Mobile Viewership Stats To YouTube Partner Channels
- Facebook Unveils New Ad-Planning Tool, Expanded Third-Party Measurement Partnerships
- Between 2015 And 2016, YouTube Watch Time Tripled Among Users 55 And Older
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