Instead of using a creative agency, brands are turning directly to digital production companies for their online video needs.
“Apparently Kid”
- YouTube Celebrates A History Of “Kidding Around” For Tenth Birthday
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Brands Bypass Agencies, Use Digital Studios To “Get Stuff Done”
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Apparently Kid Hits YouTube’s Ad Leaderboard, But Samsung Sits On Top
The Apparently Kid's ad for Freshpet made an appearance on the YouTube Ads Leaderboard. Samsung took the #1 spot with its Galaxy Note 4 ad.
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“Apparently Kid” Makes Ellen DeGeneres Die Laughing, Stars In TV Ad
Dubbed the “Apparently Kid,” Noah Ritter’s viral video last month gave him an appearance on the Ellen Show and his first TV ad role.
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