Social media marketing agency Kairos Media has signed top Dutch YouTube star Jordi ‘Kwebbelkop’ van den Bussche to Kairos Talent — its talent management subsidiary. U.K.-headquartered Kairos will represent the 22-year-old exclusively, and will work to continue to grow his online presence.
Van den Bussche, who rose to fame on YouTube for his ‘Let’s Play’ gaming videos, counts roughly 8.7 million subscribers across both of his channels. “Business isn’t solely about money, it’s a service that transcends a multitude of elements,” he said in a statement, “and that’s why I’m delighted to announce that I have appointed Kairos as my official agent.”
In addition to Van den Bussche, Kairos Media announced in September that it had acquired the Lightning Pandas, a noted esports team, and also signed the prominent FIFA player Sean ‘Dragonn’ Allen. Kairos Talent also reps FIFA players Jesse ‘Fangs’ Campana (1.4 million subscribers), Craig NepentheZ Douglas (1.5 million subscribers), and Jamie Bateson (1 million subscribers).
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Van den Bussche most recently appeared in a Dutch documentary called YouTube, YouTubers, And You that explores the online video industry through the eyes of top creators. Earlier this year, he appeared as a character in a mobile game alongside fellow YouTube gaming stars called Fastlane: Road To Revenge.
