After successfully foraying into music, identical twin vloggers Brooklyn and Bailey McKnight have released their very first merch line.
Available exclusively at BrooklynAndBaileyShop.com, the range features a total of 26 different items — from T-shirts to sticker sets to lanyards, card holders, and chokers. Prices range from $5.00 for a ‘Girl Sayings’ sticker set to $20.00 for a ‘Spunk Funk Love’ shirt. There’s also a special back-to-school collection within the initial offering featuring wallets, notebooks, and pencils with the girls’ logo and other cutesy designs.
The 17-year-old McKnight twins count 4.3 million subscribers on YouTube, 2.5 million followers on Instagram, and 2.3 million fans on Musical.ly. They also just received a Streamy Awards nomination in the ‘Kids And Family’ category. The duo ventured into music earlier this year with a string of pop singles, including Dance Like Me and Simple Things, and will take their show on the road alongside DigiTour this fall. Brooklyn and Bailey are also a part of the UN Foundation’s ‘Girl Up’ initiative, which advocates for the education, health, and safety of young girls across the world.
Subscribe to get the latest creator news
The merch line, which will also be sold at select tour stops, is powered by Cap That, which has created ecommerce ventures, pop-up shops, tours, and events for clients including 2 Chainz, Big Sean, Post Malone, Issa Rae, and more.
Check out a video that the girls created showcasing the new merch line below:
