Awestruck, the AwesomenessTV-run network that defines its audience as “millennial moms,” is gearing up to share its first original series. It has shared the trailer and release date for Confess, an adaptation of a romance novel that will arrive on Verizon’s Go90 platform on April 4th.
With Confess, Awestruck and co-producer Lifeboat Productions are taking an approach that mirrors that of Awestruck’s parent company. Just as is the case with most AwesomenessTV originals, the cast features a mix of traditional actors (Katie Leclerc and Ryan Cooper portray the two romantic leads) and digital media stars (look for Amy Pham and Brittany Furlan in supporting roles.) The show itself is also hyper-targeted to its primary audience. For AwesomenessTV originals, the viewers are teens, but for Awestruck, they’re moms. Therefore, Confess seems to have taken some stylistic pages out of the Fifty Shades of Grey book, if its trailer is to be believed.
Confess is based on a book by author Colleen Hoover. “We’re so excited for Confess to be the first romance novel we bring to life,” said Executive Producer Lisa Berger in a press release. “We have the opportunity to embrace this underserved genre, and we can’t wait to partner with more fan-favorite authors to give millennial women the content they crave.”
The forthcoming show is branded as Awestruck’s first “limited series,” but the network has shared other serial projects in the past. Shortly after partnering with YouTube star Kandee Johnson, for example, it launched a show with her called Kandee Unwrapped.