Kian Lawley, Jc Caylen’s Book Has Solid First Week After Launch

By 07/05/2016
Kian Lawley, Jc Caylen’s Book Has Solid First Week After Launch

On June 28th, Kian Lawley and Jc Caylen, who make videos together under the name KianAndJc, released a book called Don’t Try This At Home. As with many other books authored by social media stars, Lawley and Caylen’s new work is a self-styled memoir that recounts their shared journey to digital fame. And like the other memoirs in its genre, it is off to a strong start sales-wise. In its first week on the shelves, Don’t Try This At Home has risen up the Amazon charts to become one of the online retailer’s top 500 titles sitewide.

Don’t Try This At Home, published by HarperCollins, continues a creative collaboration between Lawley and Caylen that began when they served as two members of YouTube supergroup Our2ndLife. KianAndJc, launched in January 2015, is the current home of the duo’s vlogs, challenges, and other collaborative videos; it needed just three months to go from zero subscribers to one million. Lawley and Caylen also remain active on their individual channels, where they have 3.2 million and 2.6 million subscribers, respectively.

With their book now available, Lawley and Caylen will now promote it with a one-month tour. Their cross-country journey began June 27th in Los Angeles and will wrap up on July 29th with an appearance in Boulder, Colorado.

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Even without the promotional tour, Don’t Try This At Home is likely to continue to drive solid sales for its publisher. Beyond its spot on Amazon’s overall leaderboard, it is at the time of this post the site’s second-best selling teen biography, behind Malala Yousafzai’s I Am Malala.

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