[Editor’s Note: Two major trends have emerged in the recent history of new media: 1) Music videos are the new music and 2) YouTube is the new MTV. With that in mind and to keep you up to speed with the greatest and latest in this online video category, Tubefilter has partnered with INDMUSIC, YouTube’s largest independent music network, to bring you at least one must-watch music video every week. Turn up your volume and we hope you enjoy the analysis, sites, and sounds. For more Must-Watch Music Video installments, click here.]
I’m hoping that Major Lazer’s latest video for ‘Scare Me‘ will serve as the theatrical trailer for an upcoming movie about the Major. With a cast featuring the never ‘Expendable‘ Terry Crews as Major Lazer himself, this video is a live action version of the animated hero we have been waiting for. Born from the DJ-DNA of Diplo, Walshy Fire, and Jillionaire, ‘Scare Me’ is the latest single off of the group’s 2013 release Free the Universe. Major Lazer has set out to do just that in the video which is an action packed fight fest featuring the Major along with his trusty femme fatale sidekick, Knife Fight (Lauren London). The duo has been dispatched by The Cinco Commander (Nick Kroll) to track down the rotten warlord, General Rubbish, who stole a new “terror laser.” One of the villains they encounter along the way is Workaholics funnyman and Earl Sweatshit pal Blake Anderson as the eye-patched Cyrus.
The tune features Peaches and Timberlee who jump in to provide the super catchy hooks that match the thumping beat. Collaborating with fellow artists is Major Lazer’s forte and with a musical lineage as long as theirs it’s easy to find great talent to work with. The latest album features Santigold, Bruno Mars, and Amber of Dirty Projectors, just to name a few. And the list of artists the trio has been linked to as producers is too massive to name here. Major Lazer just got off of an extensive tour that included dates at the Mad Decent Block Party so be sure to check back for all things concerning the freeing of the universe.
Arshan Sadri is the Channel Manager at Brooklyn based, INDMUSIC, YouTube’s largest music Network. He got his start booking comedy and music at the University of Maryland. On weekends he refuses to travel above 14th street, likes to run, and plays in two bands that are just ok.
INDMUSIC is YouTube’s Largest Music Network, allowing independent music content creators to monetize their YouTube views without sacrificing creative control or rights to their content.