Rob Riggle doesn’t think too fondly of web series. He and several other noted Hollywood comedians recently released a video through Conan‘s TeamCoco YouTube channel in support of their cause, Real Actors Against Web Videos. “In a way it’s good that people can go out there and make their own thing,” says former SNL actor Horatio Sanz in the mock PSA, “But also, most people are s**t.”
After establishing his distaste for web videos, Riggle has moved on to the logical next step: starring in a web series. Riggle and his funny friends are the stars of Coogan Auto, a new offering on the LOUD channel that brings Riggle’s trademark lowbrow sensibilities to YouTube. In the first episode, we get to meet the employees of the titular auto shop, which include Riggle, Sanz, Parks and Recreation‘s Alison Becker, and, most importantly to me, JB Smoove, best known for playing Leon on Curb Your Enthusiasm. He’s bringing the ruckus to YouTube!
It’s great to see another big name making his way to our preferred medium, not just for a one-off video but for a whole six-part series (and one where the first episode was a healthy 11 minutes long.) More curiously, Riggle’s choice of channel is an unusual one. After all, LOUD usually deals with music and culture reality series rather than fictional comedies. Perhaps it is trying a Machinima Prime sort of thing, where it works with both its featured niche and generally polished web series. The more of those we see on YouTube, the better.