The Tubefilter Hollywood Meetup LIVE Now from theStream.tv Hollywood Studios:

WANT TO CHAT? Join other viewers right now in the Chill.com Lounge for the Tubefilter Meetup!

This year Tubefilter has been exploring how YouTube and its partner program have opened a clear path to online video monetization.

And as we’ve learned from our last panel Beyond YouTube, ad revenue share on YouTube is just the tip of the iceberg: producers are maximizing their online video business on platforms like blip.tv and with their own websites, smartphone apps, merchandising, licensing, and more.

It’s clear that being a successful online video producer is about being both a creator and a marketer. But how do you engage and drive audiences?

Join us at Social Media Week Los Angeles as we explore how to get social in online video—and discover what tools and techniques help market your online video business and help you measure your success.

Learn from the people behind Klout—which has developed an influencer metric that has expanded into online video, EQAL, whose Umbrella platform maximizes social engagement, and Attention Span Media‘s Fanatical which helps you turn down the fire hose and target your audiences with relevant communications.

Thanks to our Meetup Sponsor theStream.tv for hosting the panel and the networking mixer!

Panelists:

Amber BuhlAmber Buhl
Director, Sales, Klout
Former sales and Marketing Solutions roles at Hulu, Yahoo!, and Comcast Networks

Garrett LawGarrett Law
Co-Founder and COO, Attention Span Media
Social media agency and Fanatical audience development platform

Greg GoodfriedGreg Goodfried
Founder and President, EQAL
Influencer networks around celebrities and brands

Moderator: Drew Baldwin, Tubefilter

Sponsored by theStream.tv, the leader in live interacting streaming video content.

Community Sponsors: SAG New Media, PlaceVine, and blip.tv
Media Partner: PGA New Media Council