Deals kept flowing this week in web series as the Auto-Tune the News clan (The Gregory Brothers) signed an ad deal with Sony Electronics. Their new sponsored episode will hit YouTube in the next few weeks and feature fellow web huckster Julia Allison.
Yahoo rolled out another TV recap series—these things are really popular on Yahoo—with What’s So Funny debuting Monday. ConAgra Foods signed on to sponsor the series, so hosts Shira Lazar and Mike Bachman end up mixing in some sponsor love in their daily duels. And we took a deeper dive into the made-for-mobile and mobile web series world with a feature on the state of the mobisodes.
Revision3 made news twice this week—first with the launch of their second scripted comedy series INST MSGS, which acts out real life internet chatter (and secret confessions). Following that, the online network debuted a partnership with its sister site Digg.com to launch DiggTV which will serve as a distribution hub for Rev3’s Diggnation, The Digg Reel and Digg Dialogg.
Top stories of the week:
- ‘Auto-Tune the News’ Signs Sony Ad Deal
- Yahoo’s Latest, ‘What’s So Funny’ Snags Shira Lazar, ConAgra Foods
- DiggTV: ‘Diggnation’ Finally Watchable On Digg
- Mobile Web Series: The Network In Our Pockets
- ‘INST MSGS’ Brings Internet Blabber Alive in Revision3’s Latest
- ‘Star Wars Gangsta Rap’ Saga Continues With ‘Chronicles’