Sponsor Extends 'Break a Leg' Seven Episodes

By 06/25/2008
Sponsor Extends 'Break a Leg' Seven Episodes

Break A Leg, the fast-paced web comedy series about a hapless television writer desperately trying to launch his first network sitcom, has recently secured a sponsorship deal with Holiday Inn Express, delaying the release of the highly anticipated season finale by a week and extending the show seven more
episodes, according to co-creators Vlad and Yuri Baranovsky in the show’s latest featurette. The sponsorship will enable Break A Leg to divide the hour long final episode into seven parts to be released every other week over the next four months, interspersed with branded content which will include a short slate in the front of each new video released.

The season finale, rescheduled to release July 7, features big locations such as an old cowboy town and the Hotel Majestic in San Francisco. “We’re really excited about the season finale,” Yuri says. “It’s probably
the coolest looking thing that we’ve ever shot.” Whether the show will continue after the finale, he adds, remains to be seen.

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